Corporate Social Responsibility
Festival Celebration
Other Community Events
Assistance to Disaster VictimsCorporate Social Responsibility (CSR) Statement
Corporate social responsibility (CSR) has always been part of PPB Group’s values, guiding us in decision-making and operations. It is important for us to achieve business success in ways that honour our ethical principles and demonstrate respect for people and the planet. In today's competitive business environment, our efforts have evolved and taken on a progressively strategic approach, and it helps us manage and create worth for our company.
The sustainability and long-term success of PPB Group depends on our access to resources and the strength of relationships developed with key stakeholders – our workforce, business partners, shareholders and the regulators. In addition, it is our Company’s firm belief that to continue to make economic returns, we should be an integral part of our community and support it through various initiatives. Our history of continuous improvement in our operations through new technology to minimize harm to the environment, also contributes to our Company’s competitiveness in the marketplace. Commitment
For the Community
Improving education opportunities especially for the underprivileged is a major focus of the Group’s community activities as education is key for them to secure a better future. With this in mind, the Group provided financial assistance to schools to upgrade their facilities and build new classrooms. Equally important is to instill in children a love for reading to foster lifelong learning and creative thinking. PPB continued with its “Cultivating the Love for Reading” project for the fourth year and donated 150 sets of the “Ladybird Keyword Reading Scheme” to eight schools and offered English Language tuition classes for a national school in Selangor. Through this project, PPB encouraged younger children to learn and improve their command of the English Language which PPB believes is a vital foundation for higher learning and future career development. Free newspapers are also given to all schools in Perlis to encourage reading by children in schools. Not forgetting the orang asli children, PPB set up three mini libraries during the year, two at Raub, Pahang and one at Rawang, Selangor equipped with a variety of English and Malay storybooks to encourage reading amongst the orang asli children.
Each year, PPB Group celebrates the main festivals with underprivileged groups by organizing dinners and movie treats to provide them encouragement and awareness that they are not left out during such festivals. Food products and household items produced by the Group are periodically given to various charitable institutions. In addition, a project known as “Bless the Poor” was organized to give away goodie bags of food and household essentials to 70 poor families in the Klang Valley. To assist the flood victims to start over, the Group donated various products to the flood victims in Kota Bahru, Kelantan and Air Itam, Penang.
Financial assistance was also given to sports associations to support and encourage talented young athletes to persevere in their chosen sports.
In support of the arts, PPB Group jointly organizes film festivals with various foreign embassies, such as the Japanese Film Festival, European Union Film Festival, French Film Festival and others to expose and increase the public awareness of the arts and cultures of other countries. In addition, free quarterly movie screenings are organized for senior citizens at GSC cinemas to show appreciation and encourage senior citizens to maintain an active and varied lifestyle.
On the international front, the Group and its employees purchased and delivered thousands of tents to shelter homeless victims of the earthquake in Sichuan Province, China and donated to victims of the Cyclone Nargis in Myanmar. For the Workplace
In order to provide a rewarding and supportive working environment for its 3,300 employees, the Group encourages continual professional and personal development of its staff through training programs, workshops and seminars. During the year, a seminar on First Aid and CPR training was conducted to equip Group employees with first aid skills. Awareness talks such as “Green Living” and “Stress Management” were carried out to give PPB Group employees tips on saving the environment and how to cope with stressful lifestyles. Sports activities within and outside the workplace are regularly organized to promote healthy living. PPB Group also encourages more interaction amongst employees with company trips and dinners held during the year. For the Environment
Every effort is made to ensure that the Group’s operations produce as little environmental impact as is consistent with its business needs. PPB Group is focused on optimizing recycling and reducing energy use in its operations. Employees have developed a culture of reducing paper and electricity usage, reuse waste plastic materials as well as adopt a paperless system for selected processes. For the Marketplace
Recognizing the need to keep stakeholders abreast of the Group’s activities, quarterly Investor Updates and an annual Investor Handbook are published to enable investors to have a better understanding and assessment of the future and direction of the Group. PPB’s company website provides easy access to information on the Group’s financials and operations with an email link for stakeholders to provide feedback and make enquiries.
The cinema operations are committed to provide disabled-friendly facilities in all its new cinemas. All of PPB Group’s operations encourage active consideration of customer feedback and suggestions.
The sustainability and long-term success of PPB Group depends on our access to resources and the strength of relationships developed with key stakeholders – our workforce, business partners, shareholders and the regulators. In addition, it is our Company’s firm belief that to continue to make economic returns, we should be an integral part of our community and support it through various initiatives. Our history of continuous improvement in our operations through new technology to minimize harm to the environment, also contributes to our Company’s competitiveness in the marketplace. Commitment
- We are committed to pursue and practise CSR by ensuring that our operations and business practices are managed responsibly and efficiently with high standards of transparency, accountability and integrity in increasingly complex environments.
- We help create sustainable economic growth by building human and institutional capacity. Our workforce is encouraged to reach their full potential through training, career development and promotion from within wherever possible.
- We provide a safe workplace and recognize the importance for our workforce to feel proud and inspired to work for the Group.
- We believe that it is our duty to contribute and engage with the communities in which we operate and society at large. Through our educational initiatives and community projects, we hope to develop relationships with and enhance the quality of life of these communities.
- We are conscious that the planet belongs not to us, but to future generations, and hence we make every effort to ensure that our operations and services are in accordance with appropriate industry standards and best practices, thus minimizing harm to the environment.
For the Community
Improving education opportunities especially for the underprivileged is a major focus of the Group’s community activities as education is key for them to secure a better future. With this in mind, the Group provided financial assistance to schools to upgrade their facilities and build new classrooms. Equally important is to instill in children a love for reading to foster lifelong learning and creative thinking. PPB continued with its “Cultivating the Love for Reading” project for the fourth year and donated 150 sets of the “Ladybird Keyword Reading Scheme” to eight schools and offered English Language tuition classes for a national school in Selangor. Through this project, PPB encouraged younger children to learn and improve their command of the English Language which PPB believes is a vital foundation for higher learning and future career development. Free newspapers are also given to all schools in Perlis to encourage reading by children in schools. Not forgetting the orang asli children, PPB set up three mini libraries during the year, two at Raub, Pahang and one at Rawang, Selangor equipped with a variety of English and Malay storybooks to encourage reading amongst the orang asli children.
Each year, PPB Group celebrates the main festivals with underprivileged groups by organizing dinners and movie treats to provide them encouragement and awareness that they are not left out during such festivals. Food products and household items produced by the Group are periodically given to various charitable institutions. In addition, a project known as “Bless the Poor” was organized to give away goodie bags of food and household essentials to 70 poor families in the Klang Valley. To assist the flood victims to start over, the Group donated various products to the flood victims in Kota Bahru, Kelantan and Air Itam, Penang.
Financial assistance was also given to sports associations to support and encourage talented young athletes to persevere in their chosen sports.
In support of the arts, PPB Group jointly organizes film festivals with various foreign embassies, such as the Japanese Film Festival, European Union Film Festival, French Film Festival and others to expose and increase the public awareness of the arts and cultures of other countries. In addition, free quarterly movie screenings are organized for senior citizens at GSC cinemas to show appreciation and encourage senior citizens to maintain an active and varied lifestyle.
On the international front, the Group and its employees purchased and delivered thousands of tents to shelter homeless victims of the earthquake in Sichuan Province, China and donated to victims of the Cyclone Nargis in Myanmar. For the Workplace
In order to provide a rewarding and supportive working environment for its 3,300 employees, the Group encourages continual professional and personal development of its staff through training programs, workshops and seminars. During the year, a seminar on First Aid and CPR training was conducted to equip Group employees with first aid skills. Awareness talks such as “Green Living” and “Stress Management” were carried out to give PPB Group employees tips on saving the environment and how to cope with stressful lifestyles. Sports activities within and outside the workplace are regularly organized to promote healthy living. PPB Group also encourages more interaction amongst employees with company trips and dinners held during the year. For the Environment
Every effort is made to ensure that the Group’s operations produce as little environmental impact as is consistent with its business needs. PPB Group is focused on optimizing recycling and reducing energy use in its operations. Employees have developed a culture of reducing paper and electricity usage, reuse waste plastic materials as well as adopt a paperless system for selected processes. For the Marketplace
Recognizing the need to keep stakeholders abreast of the Group’s activities, quarterly Investor Updates and an annual Investor Handbook are published to enable investors to have a better understanding and assessment of the future and direction of the Group. PPB’s company website provides easy access to information on the Group’s financials and operations with an email link for stakeholders to provide feedback and make enquiries.
The cinema operations are committed to provide disabled-friendly facilities in all its new cinemas. All of PPB Group’s operations encourage active consideration of customer feedback and suggestions.